Which term describes an e-commerce model in which a Web-based business sells products and/or services to other businesses?

• A. Business-to-business (B2B)
• B. Business-to-consumer (B2C)
• C. Consumer-to-consumer (C2C)
• D. Consumer-to-business (C2B)

Answer: (A)

The term that accurately describes an e-commerce model where a web-based business sells products and/or services to other businesses is Business-to-business (B2B). This model involves transactions between companies rather than between individual consumers. In a B2B scenario, companies provide goods or services to other businesses, such as manufacturers supplying raw materials to retailers or software companies offering solutions to corporate clients.

This distinction is crucial in the e-commerce landscape. B2B transactions typically involve larger order volumes and longer negotiation processes compared to other models, such as Business-to-consumer (B2C), where businesses sell directly to individual consumers. Understanding these different models is essential for grasping how businesses operate in various markets and how they strategize to reach their target audiences effectively.